CRM是什么意思?谢谢!

CRM是什么意思?谢谢!
CRM是什么意思?谢谢!

CRM是什么意思?谢谢!
CRM是customer relationship management（客户关系管理）的缩写,它是一项综合的IT技术,也是一种新的运作模式,它源于“以客户为中心”的新型商业模式,是一种旨在改善企业与客户关系的新型管理机制.通过向企业的销售、市场、服务等部门和人员提供全面及个性化的客户资料,并强化跟踪服务、信息分析能力,使他们能够协同建立和维护一系列与客户以及商业伙伴之间卓有成效的“一对一关系”,从而使企业得以提供更快捷和周到的优质服务,提高客户满意度,吸引和保持更多的客户,从而增加营业额,并通过信息共享和优化商业流程有效地降低企业经营成本.通俗地说,CRM就是利用软件、硬件和网络技术,为企业建立一个客户信息收集、管理、分析、利用的信息系统.
客户关系管理的功能主要分为四大部分：
1．客户信息管理 整合记录企业各部门、每个人所接触的客户资料进行统一管理,这包括对客户类型的划分、客户基本信息、客户联系人信息、企业销售人员的跟踪记录、客户状态、合同信息等.
2．市场营销管理
制订市场推广计划,并对各种渠道（包括传统营销、电话营销、网上营销）接触客户进行记录、分类和辨识,提供对潜在客户的管理,并对各种市场活动的成效进行评价.CRM营销管理最重要的是实现1 for 1营销,从“宏营销”到“微营销”的转变.
3．销售管理
功能包括对销售人员电话销售、现场销售、销售佣金等管理,支持现场销售人员的移动通信设备或掌上电脑接入.进一步扩展的功能还包括帮助企业建立网上商店、支持网上结算管理及与物流软件系统的接口.
4．服务管理与客户关怀
功能包括产品安装档案、服务请求、服务内容、服务网点、服务收费等管理信息,详细记录服务全程进行情况.支持现场服务与自助服务,辅助支持实现客户关怀.
另外：CRM=Committee on Medical Research and Public Health 医学研究与公共卫生委员会(欧洲经济共同体)

CRM
客户关系管理(Customer Relationship Management)
管理学名词

客户 的意思

没有上下方，谁知道
CRM
=Committee on Medical Research and Public Health 医学研究与公共卫生委员会(欧洲经济共同体);
Control and Reproducibility Monitor 控制与再现性监控器;
Counter-Radar Measures 反雷达措施;
Counter-Radar Mis...

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没有上下方，谁知道
CRM
=Committee on Medical Research and Public Health 医学研究与公共卫生委员会(欧洲经济共同体);
Control and Reproducibility Monitor 控制与再现性监控器;
Counter-Radar Measures 反雷达措施;
Counter-Radar Missile 反雷达导弹;
Counting Rate Metre 计数率测量器, 计数表

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******* CRM Customer Relationship Management
******* CRM Chrome
******* CRM Crisis Management
******* CRM Customer Relations Management
******* CRM Cultu...

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******* CRM Customer Relationship Management
******* CRM Chrome
******* CRM Crisis Management
******* CRM Customer Relations Management
******* CRM Cultural Resource Management (National Park Service)
******* CRM Cause Related Marketing
******* CRM Conselho Regional de Medicina (Brazil Regional Council of Medicine)
******* CRM Client Relationship Management
******* CRM Coastal Resource Management
******* CRM Credit Risk Mitigation
******* CRM Customer Relationship Marketing
******* CRM Crew Resource Management
****** CRM Clinical Risk Management
****** CRM Cultural Resources Management
****** CRM Cardiac Rhythm Management (pacemakers, defibrillators, cardiostimulators)
****** CRM Certified Reference Material
****** CRM Contact Relationship Management
****** CRM Customer Resource Management
****** CRM Centre de Recherches Mathématiques (Canada)
****** CRM Credit and Risk Management
****** CRM Change-Request Management
****** CRM Colorado Railroad Museum
****** CRM Commodity Risk Management
****** CRM Cockpit Resource Management
****** CRM Center for Regenerative Medicine
****** CRM Certificate Request Message
****** CRM Conseil de Recherches Médicales du Canada (Medical Research Council of Canada)
****** CRM Clinical Research Management
****** CRM Combat Readiness Medal
****** CRM Continuous Risk Management
***** CRM Camera Ready Material
***** CRM Certified Records Manager
**** CRM Cisco Resource Manager
**** CRM Chromosome Region Maintenance
**** CRM Cell Rate Margin (ATM)
**** CRM Cultural Resource Manager
**** CRM Chemical Remanent Magnetization
**** CRM Crumb Rubber Modifier (asphalt/paving)
**** CRM Creighton Method (birth control)
**** CRM Count Rate Meter
**** CRM Courtesy Reply Mail
**** CRM Computer Resources Management
**** CRM Center for Relationship Marketing
**** CRM Certified Risk Manager
**** CRM Computer Resource Manager
**** CRM Citizens' Rights Movement (Israeli party)
**** CRM Comment Resolution Meeting
**** CRM Column Radiation Model
**** CRM Club Ricky Martin
**** CRM Cisco Router Module
**** CRM Content Resource Management
**** CRM Communication Resource Manager
**** CRM Crisis Response Management
**** CRM Camera Ready Mechanical
**** CRM Coordinadora Revolucionaria de Masas
**** CRM Collection Requirements Management
**** CRM Communications and Records Management
**** CRM Chief Radio Man
**** CRM Chemical Release Module
**** CRM Circuit Reservation Message
**** CRM Client Request Manager
**** CRM Collateral Release Mechanism
**** CRM Customer Relational Marketing
*** CRM Closed Response Message (ITU-T)
*** CRM Crisis Resource Manager
*** CRM Compliance Research and Measurement
*** CRM Corporate Release Management
*** CRM Computer Reproducible Master
*** CRM Crew Research Management
CRM Customer Relation Management *****
CRM Customer Relationship Mgmt *****
CRM Client Relation Management *****
CRM Customer Relationships Management ****
CRM Credit Risk Management ****
CRM Customer Reationship Management ****
CRM Customer Relationship Managment ****
CRM Costumer Relationship Management ****
CRM Certified Reference Materials ****
CRM Customer Relationship Model ****
CRM Citizen Relationship Management ****
CRM Coastal Resources Management ****
CRM Consumer Relationship Management ****
CRM Civil Rights Movement ****
CRM Client Relationship Manager ****
CRM Customer Relationship Managers ****
CRM Customer Relationsship Management ****
CRM Constituent Relationship Management ****
CRM Crew Resources Management ***
CRM Coordinated Resource Management ***
CRM Chromatin Remodeling ***
CRM Certified Records Managers ***
CRM Conceptual Reference Model ***
CRM Clinical Research Manager ***
CRM Church Resource Ministries ***
CRM Customer Realationship Management ***
CRM Customers Relationship Management ***
CRM Change Request Management ***
CRM Creative Retirement Manitoba ***
CRM Center for Resource Management ***
CRM Cold Rolling Mill ***
CRM Center Replacement ***
CRM Compensating Resource Manager ***
CRM Customer Relationships Microsoft ***
CRM Customer Relations Manager ***
CRM Connection Remains ***
CRM Canadian Risk Management ***
CRM Center for Reproductive Medicine ***
CRM Consumer Relationship Marketing ***
CRM Cloud Resolving Model ***
CRM Communications Resource Manager ***
CRM Cruz Roja Mexicana ***
CRM Community Relations Manager ***
CRM Cross Reacting Material ***
CRM Customer Relationship Managemnet ***
CRM crumb rubber modified ***
CRM Corporate Records Manager ***
CRM Control Risk Management ***
CRM Crisis Resource Management ***
CRM Capital Resource Management ***
CRM Certified Risk Managers ***
CRM Customers Really Matter ***
CRM Cost Reduction Management ***
CRM client relations manager ***
CRM Continuous Radon Monitors ***
CRM Computer Resource Management ***
CRM Customer Releationship Management ***
CRM Customer Relationshop Management ***
CRM Customer Relatioship Management ***
CRM Consultants Remedy ***
CRM Center for Risk Management ***
CRM Conflict Resolution Management ***
CRM Controllable Regex Mutilator ***
CRM Citizen Request Management ***
CRM Confocal Raman Microscopy ***
CRM continual reassessment method ***
CRM Certificate in Risk Management ***
CRM Customer Review Meeting ***
CRM Citizens Rights Movement ***
CRM Community Relations and Marketing ***
CRM Crop Residue Management ***
CRM Christian Reformed ***
CRM Customer Ralationship Management ***
CRM Committee on Reference Materials ***
CRM Customer Rlationship Management ***
CRM Confocal Raman Microscope ***
CRM Com Relationship Management **
CRM Customer Response Management **
CRM Comprehensive Resource Management **
CRM Compensation Risk Management **
CRM Costa Rica Maps **
CRM Cutomer Relationship Management **
CRM compagnie radio maritime **
CRM Coustomer Relationship Management **
CRM Chemical Remanence **
CRM Cultural Resource Managment **
CRM Creative Research Management **
CRM Corrosion Related Magnetic **
CRM Client Relationship Managment **
CRM costruzioni romane macchine **
CRM Cross Reactive Material **
CRM Conflict Resolution and Mediation **
CRM Customer Relationship Managent **
CRM Cloud Resolving Models **
CRM Committee on the Review of Medicines **
CRM Communication Resource Managers **
CRM Certified Recognition Master **
CRM Canadian Railway Museum **
CRM Certified Risk Management **
CRM Country Risk Management **
CRM Customer Relationship ManagementSystem **
CRM Community Radio Madanpokhara **
CRM Center for Religion and Media **
CRM Certified Resident Manager **
CRM Changes Relationship Marketing **
CRM Cis Regulatory Modules **
CRM Coral Reefs and Mangroves **
CRM Certificate in Research Methods **
CRM Case Relationship Management **
CRM Clear Request Message **
CRM Centre for Russian Music **
CRM Certified Record Manager **
CRM Customer Relatiosnhip Management **
CRM Cyber Record Manager **
CRM CNA Research Memorandum **
CRM Canadian Risk Managers **
CRM Cargill Risk Management **
CRM Continuous Radon Monitoring **
CRM Control Representation Mode **
CRM Client Relations Managers **
CRM Center Relationship Management **
CRM Custoer Relationship Management **
CRM Camera Ready Manuscript **
CRM Communications Records Management **
CRM Consultancy Relationship Management **
CRM Cost Reduction Measure **
CRM Cost Resource Model **
CRM Customer Relationship Managerment **
CRM Crosby Ramsey Memorial **
CRM Cassava Root Meal **
CRM Community Realty Management **
CRM Construction Resources Management **
CRM Centre for Research in Metallurgy *
CRM Concurrent Resource Manager *
CRM Corporate Reporting Module *
CRM Culture Resource Management *
CRM Cis Regulatory Module *
CRM Community Residential Mortgage *
CRM Community Resource Monitors *
CRM Constituent Relationship Modules *
CRM Corrosion Resistant Material *
CRM Certificate in Research Methodology *
CRM Certifications References Mba *
CRM Chandra Radiation Model *
CRM Chief Regional Manager *
CRM Clinch River Mile *
CRM Community Resources Manager *
CRM Customer Returned Material *
CRM Cargo Risk Management *
CRM Change Request Manager *
CRM Character Recognition Module *
CRM Collision Risk Modelling *
CRM Composite Risk Management *
CRM Customer Relationship Media *
CRM Camera Ready Master *
CRM Cherry Rusty Mottle *
CRM China Research Monographs *
CRM Collections Requirements Management *
CRM Control and Reproducibility Monitor *
CRM Counter Radar Measures *
CRM Cross Reactive Materials *
CRM Customer Requests Management *
CRM Customer Resource Managment *
CRM Customers Rarely Matter *
CRM cabletron router mim *
CRM Change Review Meeting *
CRM Christian Rescue Mission *
CRM Connection Request Mode *
CRM Cont Radon Monitor *
CRM Contrast Reduction Mask *
CRM Crew Resource Mgmt *
CRM C Reference Model *
CRM camera ready mechanicals *
CRM Campus Relationship Manager *
CRM Canadian Regenerative Medicine *
CRM Centre for Rural Management *
CRM Clinical Registry Manager *
CRM Coastal Resources Manager *
CRM Communication Resources Manager *
CRM Community and Rural Medicine *
CRM Configuration Resource Management *
CRM Costs Ridiculous Money *
CRM Counter Radar Missile *
CRM County Regional Municipalities *
CRM central release mechanism *
CRM Cockpit Relevant Movies *
CRM Contract Requirements Monitor *
CRM Calypso and Ringbang Music *
CRM Canine Review Magazine *
CRM Canopy Roads Management *
CRM Cantrall Republic Mine *
CRM Capital Reef Map *
CRM Capstone Requirements Meeting *
CRM Carballo and Rawhide Mines *
CRM Cartridge Recyling Magazine *
CRM Cat Related Merchandise *
CRM Catlin Riola Mine *
CRM Catriona Rowntree Monash *
CRM Cedar Rapids Marketplace *
CRM Center for Rocks and Minerals *
CRM Charles Ruh Mine *
CRM Chester Robinson Mine *
CRM Chihping Road Makung *
CRM Chris Robinson Memphis *
CRM Christina Ricci Moringstar *
CRM Christopher Robin Milne *
CRM Church of the Redeemer Morrist *
CRM City of Rancho Mirage *
CRM City Revolt Magazine *
CRM Clarkson Robert Magician *
CRM Clay Reed Mustard *
CRM Coal Railroad Museum *
CRM Coal Related Matters *
CRM Coal Resources Map *
CRM Common Rocks of Malaysia *
CRM Conceptual Resources Maitland *
CRM Connett Rock and Muff *
CRM Conservation Resource Manager *
CRM Consolidated Reineke Mine *
CRM Consolidated Richland Mine *
CRM Consolidated Russell Mine *
CRM Consultants Report Magazine *
CRM Consumers Ruby Mine *
CRM Coon Rapids Museums *
CRM Copper Range Mining *
CRM Corel Reefs and Mangroves *
CRM Costa Rica Metadata *
CRM Cumberland Ridgeline Mine

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